The new Google core update for March 2024 is out and it seems the update has profound changes. There is a change to the Review system in which it is mentioned that now there will be a continuous update instead of a semi-monthly update. It shows that there must be some major changes are going to happen in Google’s underlying infrastructure. The changes can be related to software or hardware level or for both.
Moreover, there is Spam Explainer document reveal which mainly focuses on link usage in various ways on the websites to keep the lowest quality content out of search results. These are some insights in the officially released document that reflect the purpose of the March 2024 Google Core Algorithm Update.
您可能还会喜欢: SEO趋势2024
Changes that can be seen in the March 2024 update!
谷歌弱化链接
Until now, website links were not even in the top three important ranking signals of Google. However, it seems spam documentation is all about deemphasizing links.
Earlier it was mentioned that “Google uses links as an important factor in determining the relevancy of the web pages.”
However, 根据新的文件, “Google uses links as a factor in determining the relevancy of the web pages.”
The two sentences show the differentiation prominently and it is expected that website links' role might be deemphasized now.
链接操作的内容创建
另一个更新也与链接有关. It is to focus on such content which is forcefully created to manipulate links. The algorithms may strictly aim at paid links wherein the network of sites is built without focusing on their quality. Websites with such links will see a huge impact on search engine ranking.
外部链接
It was a general practice by Google to penalize sites that sell outgoing links. Now it has become an algorithm to be examined for all outgoing links and rank websites accordingly.
过期域信号
There is a new signal on how domains are used. Thus, now it will be impossible for websites to purchase expired domains in order to use them to manipulate their rankings.
Domains previously used by government agencies, medical products sites for non-profit medical charities, and/or former elementary school sites should not be used for new sites. However, other domains are also not allowed to be used as expired domain abuse.
您可能还会喜欢: 为什么你的网站没有显示在谷歌上?
更新背后的关键概念
The March 2024 core update is mainly focused on link signals. However, it covers many more aspects in general:
- 引入了新的规则来抵御垃圾邮件.
- Focus on enhancing the quality and usefulness of search results.
- 推广以用户为中心的真实内容.
- 禁止网站游戏的serp.
- Encourages content creators to create more relevant, useful, and reliable content.
- 提升整体搜索体验.
提高搜索结果质量
The March 2024 Core Update places a significant emphasis on enhancing Google's ranking algorithms. 伊丽莎白塔克, 谷歌搜索产品总监, affirmed, "We’re making algorithmic enhancements to our core ranking systems to ensure we surface the most helpful information on the web and reduce unoriginal content in search results."
This update builds upon the company's ongoing initiatives to mitigate unhelpful and duplicated content, 从2022年开始. The upgraded ranking algorithms will be more adept at assessing whether web pages offer genuine utility, 提供积极的用户体验, or are primarily tailored for search engine optimization rather than user benefit.
Google anticipates that the combined impact of this update and its previous efforts will result in a 40% reduction in low-quality, 搜索结果中重复的内容.
您可能还会喜欢: 白标SEO合作伙伴的好处
2024年3月的核心更新是模糊的!
These four link signals can be seen in Google’s March 2024 core update. The change like new link signals, is ambiguous because there is nothing precisely mentioned. Thus, the update might create confusion on how to plan strategies. It is completely on website owners to decide whether to adhere to the new algorithm updates or not.
Not to forget, that March 2024 core algorithm update will take a month to completely roll out. So, there is ample time to understand the released insights and plan strategies. However, prioritizing content quality is an ever-going task!
Whether you have been affected by the latest Google March 2024 low-quality content, we will assist you in identifying and limiting their potential negative effects. As Professional 搜索引擎优化服务 Company, we provide comprehensive search engine optimization services, from keyword research to custom SEO analytics. 欲了解更多信息，请pg电子官网 (电子邮件保护)
